I have a HUGE insider secret for you today.
One that will get you off your posterior and
into action.
When you learn something new, immediately
put it into action so you truly GET the lesson.
Yes – Doing is learning with legs!.
I find that too many workshops are much more
shop than actual work.
You want a RESULT from the learning, right?
Well, results aren’t plucked off of trees ready to
eat, are they?
And yet unless nudged…no, PUSHED…you most
likely won’t DO much of anything with what you
learn.
Especially when it’s something uncomfortable and
maybe even scary, like writing sales materials is
for most people who embark on your entrepreneurial
journey.
Ah, those nasty old habits–fear, procrastination,
and “someday syndrome” will kick in big time
unless YOU kick THEM first.
And whether you’re writing the sales letter for your
life-changing book, your CD/DVD, your home study
program or anything else –
There is a proven way to do it that increases results
BIG TIME.
(and lots of ways to get it wrong)
Another insider secret:
Your letter is truly a way to connect your essential
solution with the person in pain who needs it and even
craves it most!
You are providing a valuable service to your ideal
customer by crafting the letter that tells her about
your solution well.
So if you’re ready to stop thinking about it and
start WRITING sales copy, this weekend’s workshop is
for you.
This is a true WORKshop.
The first half of each segment (except the first)
is learning about a specific element of a sales
letter—
- headline package
- benefits
- guarantee
- Testimonials
- Bonuses
- call to action
- etc.
The second half of each segment is all about DOING.
So you learn it, you do it, you learn it , you DO it!
It’s happening this weekend, Saturday-Sunday Nov. 6-7.
for a tuition so affordable you’ll think we missed a zero!
(and if you can’t make it, you’ll still get all the
webinars, audios, and incredible tools)
This workshop will make it incredibly easy for you to
pump out a great sales letter anytime you need one.
Have you ever written a complete sales letter, with
ALL the necessary elements–in 2 days?
(or…EVER?)
And have you ever had the opportunity to first
learn about one specific part of the letter, then
to put your new-found knowledge into action?
The power of doing it this way is you stop fear
and anxiety in their tracks and immediately take
action.
How would you like to be guided step by step
through every part of writing a sales letter—
Gina Gaudio Graves, my dear friend and colleague,
host of the radio show we do each week too,
and I are teaching the Copywriting Systems
Workshop THIS WEEKEND!
AND one of the world’s top copywriters –
David Garfinkl – is teaching one of the lessons.
David Garfinkel
David Garfinkel… the world renowned copywriting
expert, persuasion expert, co-author of Guerrilla
Copywriting, and too many other honors and kudos
to name here.
David and Gina had worked together several years
ago but had lost touch over the years.
Since Gina and I are co-hosting the “Copywriting
Systems Workshop” this weekend, she phoned David
to see if he could make a special guest appearance.
We were both ecstatic when he not only agreed
to attend — he even agreed to help with a HUGE
surprise for you and the others who attend this
weekend!
Surprise!
You’re going to have to wait until the weekend to see
what the “surprise” is! But you can get a sneak peak
of everything planned for this weekend:
If you click the ID card on the top of that page, you’ll
get a complete run down of what the weekend is
all about.
You’ll also get to hear from a few of the students who
attended this past Tuesday night’s Copywriting Webinar.
(It went nearly 4 hours and was JAM PACKED with
great tips for writing killer copy!)
So if you’re ready to stop thinking about it and
start WRITING copy, this weekend’s workshop is
for you.
(and if you can’t make it, you’ll still get all the
webinars, audios, and incredible tools)
This workshop will make it incredibly easy for you to
pump out a great sales letter anytime you need one.
I know that it’s late notice, but this is an event that is
only going to happen once!
It’s a weekend that focuses on the DOING!
As you’ll see in the outline of the 2-day workshop webinar,
every module has a learning element and a DOING element
so that you can actually write your very own sales letter
– start to finish! — by the time we finish Sunday evening!
Best of all, since you’ll attend via Webinar, you won’t have
to spend a single cent on travel!
We’re all getting back together 2 weeks later on,
November 21st for a “Copy Critique” and Q & A call.
And — David has even agreed to be present for this call
as well!
Paying for Copywriting
If you hired a copywriter to write your sales letter,
you’d pay anywhere from $2,500 to $10,000 or more!
(Top notch copywriters can sometimes get $50,000 to
$100,000 plus a percentage of sales!)
Yet, you can attend this weekend for less than you’d
pay for a copy review with most copywriters!
Why are Gina and I keeping tuition so low?
Gina lives in a motorhome full time, and she is faced with
a HUGE repair bill, so consider this a “fire sale” to pump in
funds for her to get the needed repairs.
It’s helping Gina raise the much needed funds for the
$33,000 in repairs on the RV (plus attorneys fees,
living expenses, etc.). So we REALLY want to over-deliver
for you on this one!
Lowest Tuition Ever!
After the weekend workshop webinar is over, Gina and I
will be offering the recordings and bonuses as part
of a package. But it will be more than double what tuition
is right now!
So, if you’ve been wanting to write a sales letter for your
product — or if you’ve wanted to revise copy for someone
else’s product that you want to offer — now is the time to
get it done!
And — since you’ll get mp3 audio and video recordings of
every second this weekend, you’ll be able to refer to them
ANYTIME you need another sales letter for another product!
You MUST Be a Powerful Persuader
I don’t care how much traffic you can drive to your website.
I don’t care how great your product is either.
If you can’t write “copy”…
If you can’t persuade someone to take action with words…
Your bank account isn’t ever going to fill!
That’s why copywriting is the one ESSENTIAL skill
that every entrepreneur MUST have!
Understanding what makes a great sales letter will help
you write better brochures, blog posts, articles, webpages,
and even ultra-brief messages!
Even if you can’t write copy yourself, at a minimum, you
must be able to assess whether copywriting you’ve
outsourced is any good and, you must be able to edit it
if it’s not. In order to do that, you’ve GOT to have a
working knowledge of copywriting!
That reminds me—I know someone who outsourced his sales letter and BOY was that a mistake! But he didn’t know enough about it to KNOW how awful it was!
Oh — I almost forgot!
Free Bonus Product to WRITE a Sales Letter For!
If you don’t yet have a product to write copy for, we’ve
got a selection of 20+ products that you can use to write
copy this weekend during the workshop!
These products range from around $47 to $397.
If you choose to write the sales letter for one of them,
you’ll get the product F.R.E.E.!
Consider it a special BONUS for being there and taking
action this weekend!
Other bonuses include special software that will
AUTOMATE the sales letter writing process for you by
giving you templates to work with for each and every
part of the sales letter.
You’ll also get templates, checklists, and more just for
attending!
I’m looking forward to spending the weekend with you!
Related articles
- How Can Copywriting Be FUN and Profitable? Join The Story Lady and The JV Queen for a Live Copywriting Webinar & “Learn to Write Killer Copy that Sells Like Crazy!” (profitablestorytelling.com)















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