Amazon.com’s Dirty Little Secret about Kindle Revealed

I know Amazon.com won’t like what I am about to say, because the biggest reason for letting authors publish a book on Kindle is most authors who publish on Kindle generate sales of 3–5 of the pricey devices.

Why? Because even though every Kindle book shows the available free Kindle apps right there on the page, people don’t look, don’t read and and don’t pay attention.

Here’s how the sales happen.

Let’s take a hypothetical yet typical author named Carol. She finds out how to self-publish a book on Kindle. She follows the simple path to publishing, and in just a couple days, she is a published author with her first Kindle book.

She is so excited that she buys a Kindle so she can read her own book on it. Chalk up one more Kindle sold.

Then she tells everyone she knows (rightfully so) that she is a published Kindle author, and her family and friends get ALL excited too (again, rightfully so!).

Her mom, sister, and two other family members all go and buy a Kindle so they can read their family superstar’s book on Kindle. Chalk another 4  Kindle Reader sales.

Her best friend, 2 ladies from church and 1 mom from carpool all go get one too. Chalk up 4 more sales of the Kindle Reader.

Carol has sold 9 books in this transaction, perhaps bringing her enough revenue to take her family out for ice cream cones.

Amazon.com is the big winner with over $1,000 in revenue generated simply because they allow authors to self-publish.

This hypothetical example resulted in 9 Kindle Reader sales since our Carol is so magnetic, but typically, friends and family of authors who self publish a book on Kindle DO cause sales of the device..

Self Publishing Kindle Authors Mean A Few Dollars for the Author but Huge Revenue to Amazon.com

People tend to ASSUME they need to own a Kindle in order to read a Kindle book, even though every page with a Kindle book shows all the free Kindle apps available right there on the screen.

Every author who will publish a book on Kindle generates an average of 5 Kindle Reader sales. Not to mention all the other Kindle books and accessories that that will result all from authors like Carol.

I’m not saying Amazon.com is evil. I am proud to say that I am a #1 bestselling Kindle author. I steer people to the free Kindle apps for PC, Mac, iPhone, iPad and more. And if they want a Kindle Reader, they can get it through my affiliate link!

No, I did not buy a Kindle Reader. No, I have nothing against them, other than the fact that they’re not accessible to blind people.

As someone who is mostly blind, I can’t use one. Even the free Kindle apps are inaccessible to me. Though there is an option to have a mechanical voice read the book, the human has to be able to see in order to get there.

Now that I’ve spilled the beans, so to speak, on Amazon.com’s dirty little secret, you can publish a book on Kindle knowing how NOT to fall under their spell.

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