Profitable Storytelling for Business & Personal Growth » Social Media http://www.profitablestorytelling.com Grow Your Influence - Share Your Story Thu, 29 Jul 2010 16:19:03 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 How Do Your Business Image and Brand Identity Look in Social Media? http://www.profitablestorytelling.com/business-and-management/social-media/how-do-your-business-image-and-brand-identity-look-in-social-media/ http://www.profitablestorytelling.com/business-and-management/social-media/how-do-your-business-image-and-brand-identity-look-in-social-media/#comments Wed, 26 May 2010 15:34:43 +0000 Ronda Del Boccio, The Story Lady http://www.profitablestorytelling.com/?p=24499

This is a guest blog post.

___________________________________________________________

Don’t Let Unethical Marketers Destroy Your Business Image on Social Media

Article by Ben Johnson

There are businesses out there that don’t have quality products or expertise to attract their potential market. Hence, out of jealousy, they try to destroy the image of their honest competitors with unethical practices. Online social media is a great way of spreading your message, but these unethical marketers wrongly use this medium against their decent competitors. So, you need to be prepared to fight back and protect your brand image.

Let’s now discuss what steps you can take to ensure that your business image remains strong and intact:

Make Your Business Prominent on Social Media:

First thing that you need to do is create your presence on all top social media websites. List of famous sites is easily available online. Some famous sites are: YouTube, Digg, Stumble Upon, MYSpace, etc. You can create your account on these sites in a matter of minutes only. Once done, provide your company information on your profile page.

To make your business memorable and build your corporate image effectively, make sure that your logo is prominent on all the pages. Also, provide your contact details, so people will know where your business is located and how to reach you.

Make Videos and Create Pages:

You are the perfect person to represent your business, because you will provide correct and authentic information. Hence, go ahead and start creating videos and pages to promote your business and tell people why they should choose you.

Creating a Fan Page is a common practice now, so when you create one, don’t forget to mention that it’s your company’s official Fan Page. This is what legitimate businesses do to show that they are authentic and fake pages created by competitors to distort their image should be ignored.

Expand Your Network and Don’t Ruin Your Image with Your Own Hands:

It’s time you start adding people to your network. Find people from your industry and connect with them. Make sure you stay away from spamming. If you spam, you will ruin your image with your own hands. You are on online social media to protect your brand, not to destroy it yourself. Communicate with your network and win their trust. Once they get to know you, only then you should, once in a while, talk about discount offers and promotions.

You Are On Social Media Now – What’s Next?

After you take care of all the steps mentioned above, you will be able to create your presence online effectively. Now, it’s about time you begin your search to find thugs who are out there to distort your brand identity.

It’s About Time You Take Action to Protect Your Brand:

After creating your presence, you are now ready to find fake and unethical pages and videos, created by unethical marketers to destroy your brand image.

Once a week, you should go to social media sites, where you have created your account, and search for your company information posted by others.

For example: If someone has created a Fan Page in your company’s name but their way of communication is unethical and unprofessional (to distort your image) then you should immediately report such a page.

This is an ongoing process and you should allocate some time for this activity. If you spend a few hours once a week, then it should be enough.

So, don’t delay and begin the hunt as soon as possible.

Ben Johnson is the Alliance Manager at Logoinn, a custom logo design company. He writes about the effect of design on marketing and brand identity and helps small businesses find design solutions for effective marketing.

________________________________________________________

OK, so that was a broad brush overview. Now I’d like to add a few things.

1. Be sure you have a profile picture. that should be the first thing you add on any neetwork.

2. Be sure to complete your profile as soon as possible upon joining a network. Your taste in music isn’t a big thing, but your bio and/or company information IS. On your personal page, it needs to be a nice picture of you. On your company page, it can be a logo or image of your store.

3. Use each network the way it is intended. Twitter is more casual. Facebook is a little more formal compared to Twitter.

4. Interact. Reply to people. Reach out to people in your niche. Find those who are your ideal market.

If you’d like some help using Twitter for Business, my friends of TwitterWatchdog.com have a fabulous program called Tweet Formula. These guys provide HUGE value and are my kind of go-givers!  They’ll help you use Twitter in a way that won’t kill your entire day!

@SkeeterHansen

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]]> http://www.profitablestorytelling.com/business-and-management/social-media/how-do-your-business-image-and-brand-identity-look-in-social-media/feed/ 0 Atlanta, March 12-14: Social Media workshop: Get Thousands of BackLinks with Economy of Action – Mar 03,2010 http://www.profitablestorytelling.com/business-and-management/social-media/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action-mar-032010/ http://www.profitablestorytelling.com/business-and-management/social-media/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action-mar-032010/#comments Wed, 03 Mar 2010 14:30:17 +0000 Ronda Del Boccio, The Story Lady http://www.blogtalkradio.com/jvqueen/blog/2010/03/03/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action by Gina Gaudio Graves, Dean and Founder of Directions University

This is probably the most important email that I've sent you in a VERY long time!  So I want you to grab a pen and paper, kick back, and pay attention!

What can be SO important?

Well, I'm about to tell you exactly how to use web 2.0 and social media to grow your business.

In fact, I'm not just going to TELL YOU how to use web 2.0, I'm offering to do all the work to get you started using web 2.0!

I'll get to that lesson in just a moment but first let me tell you how you can get my help getting started with web 2.0!

On March 12th, 13th, and 14th, my good friend, Dr. Ron Capps (the "Niche Prof"), and I want you to join us in Atlanta, GA for a weekend of social marketing!

Prior to the workshop, we will be setting up more than 15+ social media accounts and profiles for your business.  We will then tie these profiles to your websites.

We will also help you to get a WordPress blog set up on YOUR site using our customer software installation wizard.

A few days before we meet in person, we'll get together in a webinar to get you ready for GETTING RESULTS in Atlanta!

Then, the entire weekend, we will work  with you to help you get traffic to your blog, help you get subscribers to your opt in list, and even help you get your first S'ALES before the end of the weekend!

The first morning of the workshop, we're even creating a product that you can se'll as an affiliate from your blog.  You'll get 100% INSTANT COMMISSIONS for every sale you make so it's quite possible that you can be in profit before you ever get back home!

Unlike most seminars, we'll also be  getting together for several webinars long AFTER our weekend together is over! That way we can help you tweak your system to get even better results AND we can show you more ways of using web 2.0 to grow your business (things like using video in web 2.0 sites, using podcasting in web 2.0 sites, and more will be covered on these calls).

If you went out and hired outsources to do all this for you, you'd likely spend well over $1,000!

So, it would only make sense that your ticket to this once-in-a-lifetime event would be even higher since you're getting our PERSONAL HELP putting it altogether  for your business!

But Ron and I just don't operate like that!  We're doing this because we WANT TO! We're doing this because we want YOU to truly have a life changing experience -- one that can get you started reaching ALL your goals and dreams for your business!

That's why we're not holding this at some ultra fancy hotel.

... Instead, it's being held in a state of the art conference center where there is low overhead and no high price rooms to keep you from coming.

We're not going to keep you in a hotel that has 1 restaurant where the cheapest thing on the menu is a $15 bowl of oatmeal either!

... Instead, the conference center has its own restaurant where the owner is the chef! They serve 5 star meals at 2 star prices!

Can you imagine going to a seminar and not having to pay more than $10 for a hamburger! I can't remember that EVER happening in any seminar I've attended!  But it IS happening with THIS workshop!

Just one of the bonuses that we've lined up would set you back more than your tuition to attend "Your Social Marketing Workshop" on March 12th, 13th, and 14th at the DeFoor Center in Atlanta, GA!

I'm talking about an event that is UNDER $100 for a ticket!

An event that is NOT about "learning" to do something.  It's about "DOING SOMETHING" and about "GETTING RESULTS" before you ever get home!

You'll find all the details at:
---> http://www.askggg.com/workshop

Now -- let me explain the WHY to you so you can better appreciate how VERY, VERY IMPORTANT it is to your future success that you attend  this workshop...

If you've been online for more than the last day, you've probably already heard the terms "web 2.0", "social media" and "social marketing".

No doubt you've also heard that if you truly want to be successful in your business, you've got to be using "web 2.0" right now!

In fact, you've probably even tried using some of them -- like Twitter, Facebook, MySpace, and Ning.

But -- have you ever made a single do'llar using any of these sites? Have you ever made $100 using any of them? What about $1,000?

Ron and I have -- and we DO make this kind of c'ash on a regular basis from social media and social marketing.

What are you doing wrong?

Why haven't YOU gotten these kinds of results for YOUR business?

There are 2 questions that you'll need to answer before web 2.0 and social media can put even $1 into your wallet.  These are:

1.  What the heck is web 2.0", "social media" and "social marketing" and how do they grow MY business?

2  How will web 2.0 help you grow your  business?

and

3. How can you tap into web 2.0 to make more mo'ney in your business without spending any more time or mo'ney to use it?

So, let's tackle each question separately.What is "web 2.0" and "social media"? The term "web 2.0" refers to the new style websites that are interactive by their very nature.  These are sites that both allow your visitors to interact with you and with one another.  

Web 2.0 sites differ from web 1.0 sites because you're no longer talking AT people but instead, you're talking WITH people!

Ok, let's move to answer Question #2 -- How will web 2.0 help you grow your business?

I need to move into teacher role for a  bit so that you can better understand why web 2.0 sites are SO powerful (and SOOOO pro'fitable too!).

Back when I got started growing my business online in 1997, the buzz word regarding metrics was "conversions".

Every website owner knew that if you could increase your conversions, you'd make a lot more mo'ney -- even if you had the same amount of traffic. In other words, if you routinely sold 2 out of every 100 people who visited your site, having a way to increase that so that you could sell 4 or 5 out of every 100 visitors would literally double your in'come.

In the early 2000's, though, big companies like Home Depot and Walmart started asking "What fuels conversions?"

Their studies showed that "engagement" fueld conversions.  In other words, the more engaged a visitor was while on your website, the higher the conversions would be.

Engagement is measured by looking at the number of page views per visitor, the amount of time a visitor stays on your site, and other ways of telling how  "engaged" someone is with your website.

As companies started finding new ways to engage website visitors, industry average conversions rose from 2 out of every 100 visitors to more like 3 to 4 out of every 100 visitors.

By the mid-2000's, though, big companies started asking yet another question.   This time they wondered, "What fuels  engagement?"

They already knew that if they could increase engagement, they would increase conversions.  And, if they increased conversions, they could make more mo'ney from the same amount of effort.

So, how can you improve engagement so  that you can make even more from every 100 visitors?

In the last few years, the answer has become apparant.  It's called:

DISCOVERY

The concept of discovery is really kind of interesting, and it's what makes web  2.0 so powerful.

Advanced studies have shown that when people visit a website, they initially have a scarcity mindset.  They can't even see all that a site has to offer because of this scarcity mindset.

They're skeptics at heart. They doubt the honesty and sincerity of the website owner.

If they don't immediately see the exact thing that they are looking for or that they expect, they leave!  

In fact, that's in part why so many people are making mo'ney with AdSense on their sites. By design, the AdSense program  rewards website owners for having visitors  who are not very engaged.

In order for "discovery" to happen on your website you need:

*  Information that requires the visitor to interpret it

   (Video, audio, and slideshows all    require the visitor to interpret    what they are seeing in order to use
   it.)

*  A way for your visitor to get recognition for himself

   (That's what a visitor is really    doing by putting up a profile on   Twitter or Facebook -- they're
   getting recognized!)
 
*  A way for your visitor to interact with other people WHILE getting  recognition at the same time

   (Why do you think people "Tweet"?    Why do people put comments on other    people's "Walls" on Facebook?  They    are interacting with others as they    are getting recognition for themselves!)

When all of these elements are present on a website, a chemical reaction takes place in the brain of your visitor.  It's kind  of like a light bulb turning on -- one that illuminates everything else your site has to offer!

Once that chemical reaction takes place,your visitor sees the abundance of what  you offer!

And, as that happens, it means that the visitor will start exploring your blog, your website, and the things you offer on those pages.

If you can build a relationship with your visitor as they're looking around, they're likely to become more engaged!

And, as they become more engaged,  conversions skyrocket, and sales boom as well!

If you think about sites like Twitter, Facebook, Ning.com, MySpace, and others like them, they are all carefully crafted to cause DISCOVERY to happen!

You want that DISCOVERY to take place when the users happen to be on YOUR profile! When it does, the visitor will feel like you're the cause of that chemical reaction and it will make the visitor feel compelled
to click on links to your site!

Once there, the visitor starts out feeling like they know you already because they met you on the other site.

If you understand "engagement" and  "discovery" even a little, can you predict the outcome of having a visitor come to your site already feeling like they know you?

Yep -- you guessed it!  Higher conversions even still!

So let me "bottom line" this for you...

When you use web 2.0 to grow your business, you're reaching a more TARGETED audience -- one that will only get to your site AFTER they get to know, like and trust you --  and, when they get to your site they will:

... Opt in to your list much more often!
.... Click on more links while they're there
.... Stay on your site longer
.... B'uy more than any other visitors who happened to find you from search engines and other ads!

This typically results in conversions of more like 10% to 15% rather than industry average conversions of 2% or less!

Talk about LEVERAGE!

Web 2.0 is the ultimate leverage in that web 2.0 both brings in a larger number of sales for every 100 visitors AND brings in a LOT more visitors as well!

Heck, last year, I met another one of my good friends from Atlanta, Joey Smith.

Joey had presented a project on a hot seat at JVAlert.  In the presentation, he told us about one of his clients - a health insurance company that he was managing an AdWords campaign for.

This company was spending around $30,000 a MONTH to generate enough traffic to produce sales of around $70,000.

That's not a bad return on your investment, right?  Put in $30,000.  Take out $70,000. Pro'fit of $40,000.  Not bad at all!

I went up to Joey after his presentation and told him that he was doing it all wrong.  The reason his client was spending $30k per month on AdWords was because they were using the WRONG keywords.

The keywords that are outrageously expensive are SOLUTION keywords like  "Health Insurance".  They're words that also have a LOT more competition and a LOT less people searching for them.

On the other hand, if he chose keywords that related to PROBLEMS, he would not only pay a LOT less per click, he would also find a LOT less competition and a LOT more demand.

AND -- better still, if he used web 2.0, his client wouldn't have to pay a dime for advertising!  They could get all the traffic they'd need F'R.E.E.!

So Joey took what I said to heart.  He started a blog for his client.  He found the right keywords -- those that were PROBLEMS like "fibromyalgia symptoms" and "prostate cancer treatment", etc.

Within 90 days, not only did the company's advertising expense decline to $0, their sales also skyrocketed to more than $120,000!

This meant that they were really making an EXTRA $30,000 + $120,000 = $150,000 per MONTH!

Needless to say, they absolutely LOVED Joey!  That made it much harder for them to have to let him go when they didn't need him any more!

But that was ok because it really opened Joey's eyes to Social Media and the power it can bring.

One year later, Joey's a total convert! No more AdWords for him!  Today, he uses Twitter and blogs and Ning.com and Facebook to drive ALL of his traffic and his client's traffic.

So, let me wrap this up so I can get to a late dinner...

By now you should understand WHAT web  2.0 is, and you should understand that  web 2.0 helps you not only bring in more  traffic, but also bring in more TARGETED  visitors that result in HIGHER  CONVERSIONS and MUCH, MUCH higher sales.

The dream of every entrepreneur is to have MORE TIME!  I'm sure that you're no different than the other millions of entrepreneurs.  You want MORE TIME to spend with your family and friends, to do things that you love doing, and to just kind of relax, right?

Well, if you want all those things the ONLY way you're going to get them is  when you start using web 2.0 to grow your business!

Ordinarily, getting started using web  2.0 means spending a week or more of your time getting all of your accounts and profiles set up.  Getting your blog up on your website and getting it tweaked in the way that will get the best search engine rankings.

If you value your time at only $25 per hour, that means that you'll be spending around 60 hours x $25 per hour or $1,500 just getting things set up.

And that assumes that you know WHICH of the THOUSANDS of web 2.0 sites are the ones YOU need to use to grow YOUR business!

If you don't guess right the first time, you'll be spending that $1,500 repeatedly trying new sites until you get the equation just right!

(I don't mean to be harsh, but isn't that what you've been doing already?)

Web 2.0 can be a real time drain that can quickly eat up your days (and your nights and weekends too!) if you don't have a SYSTEM and a PLAN for using it to get RESULTS!

And that's exactly what you'll get with your ticket to "Your Social Marketing Workshop" in Atlanta on March 12th to March 14th.

Dr. Ron Capps (the "NicheProf") is also the other of the "Web 2.0 Economy of Action Guide" and he'll be showing you EXACTLY how he manages to get between 500 and 1,000 posts per DAY out to his "tribe" in a way that brings him THOUSANDS of TARGETED visitors every single day!

When you join us for this workshop, you will also get access to the 5 additional webinars (1 set up webinar and 4 post- event webinars where we'll look at your results and make them even better!) AND you'll get our help in putting all the pieces together for YOUR business!

You'll find all the details at:
---> http://www.askggg.com/workshop

This is a last minute thing we decided to do because our students (and YOU!)  need this NOW  -- not 6 months from now! So we're really going to reward those who take action FAST!

Your reward is that your seat will never be less than what it is right now!  You see, about every 20 to 25 reserved seats, tuition will be increasing.

PLUS -- you'll have less time to get everything ready for the weekend workshop! So make sure you grab your seat right now at:

---> http://www.askggg.com/workshop

We'll make this weekend one that you will remember for years to come as the day you started making all your dreams come true!

We're looking forward to having a great time getting to know you and helping you to start getting the RESULTS you deserve!

To Your Abundant Online Success!

Gina Gaudio-Graves Author, aka "The JV Queen" Founder & Dean, DirectionsU.com
& TheJVUniversity.com



Ron Capps | Niche Prof | Nicheprof | Gina Gaudio Graves | social media | social marketing | Atlanta

]]> by Gina Gaudio Graves, Dean and Founder of Directions University

This is probably the most important email that I've sent you in a VERY long time!  So I want you to grab a pen and paper, kick back, and pay attention!

What can be SO important?

Well, I'm about to tell you exactly how to use web 2.0 and social media to grow your business.

In fact, I'm not just going to TELL YOU how to use web 2.0, I'm offering to do all the work to get you started using web 2.0!

I'll get to that lesson in just a moment but first let me tell you how you can get my help getting started with web 2.0!

On March 12th, 13th, and 14th, my good friend, Dr. Ron Capps (the "Niche Prof"), and I want you to join us in Atlanta, GA for a weekend of social marketing!

Prior to the workshop, we will be setting up more than 15+ social media accounts and profiles for your business.  We will then tie these profiles to your websites.

We will also help you to get a WordPress blog set up on YOUR site using our customer software installation wizard.

A few days before we meet in person, we'll get together in a webinar to get you ready for GETTING RESULTS in Atlanta!

Then, the entire weekend, we will work  with you to help you get traffic to your blog, help you get subscribers to your opt in list, and even help you get your first S'ALES before the end of the weekend!

The first morning of the workshop, we're even creating a product that you can se'll as an affiliate from your blog.  You'll get 100% INSTANT COMMISSIONS for every sale you make so it's quite possible that you can be in profit before you ever get back home!

Unlike most seminars, we'll also be  getting together for several webinars long AFTER our weekend together is over! That way we can help you tweak your system to get even better results AND we can show you more ways of using web 2.0 to grow your business (things like using video in web 2.0 sites, using podcasting in web 2.0 sites, and more will be covered on these calls).

If you went out and hired outsources to do all this for you, you'd likely spend well over $1,000!

So, it would only make sense that your ticket to this once-in-a-lifetime event would be even higher since you're getting our PERSONAL HELP putting it altogether  for your business!

But Ron and I just don't operate like that!  We're doing this because we WANT TO! We're doing this because we want YOU to truly have a life changing experience -- one that can get you started reaching ALL your goals and dreams for your business!

That's why we're not holding this at some ultra fancy hotel.

... Instead, it's being held in a state of the art conference center where there is low overhead and no high price rooms to keep you from coming.

We're not going to keep you in a hotel that has 1 restaurant where the cheapest thing on the menu is a $15 bowl of oatmeal either!

... Instead, the conference center has its own restaurant where the owner is the chef! They serve 5 star meals at 2 star prices!

Can you imagine going to a seminar and not having to pay more than $10 for a hamburger! I can't remember that EVER happening in any seminar I've attended!  But it IS happening with THIS workshop!

Just one of the bonuses that we've lined up would set you back more than your tuition to attend "Your Social Marketing Workshop" on March 12th, 13th, and 14th at the DeFoor Center in Atlanta, GA!

I'm talking about an event that is UNDER $100 for a ticket!

An event that is NOT about "learning" to do something.  It's about "DOING SOMETHING" and about "GETTING RESULTS" before you ever get home!

You'll find all the details at:
---> http://www.askggg.com/workshop

Now -- let me explain the WHY to you so you can better appreciate how VERY, VERY IMPORTANT it is to your future success that you attend  this workshop...

If you've been online for more than the last day, you've probably already heard the terms "web 2.0", "social media" and "social marketing".

No doubt you've also heard that if you truly want to be successful in your business, you've got to be using "web 2.0" right now!

In fact, you've probably even tried using some of them -- like Twitter, Facebook, MySpace, and Ning.

But -- have you ever made a single do'llar using any of these sites? Have you ever made $100 using any of them? What about $1,000?

Ron and I have -- and we DO make this kind of c'ash on a regular basis from social media and social marketing.

What are you doing wrong?

Why haven't YOU gotten these kinds of results for YOUR business?

There are 2 questions that you'll need to answer before web 2.0 and social media can put even $1 into your wallet.  These are:

1.  What the heck is web 2.0", "social media" and "social marketing" and how do they grow MY business?

2  How will web 2.0 help you grow your  business?

and

3. How can you tap into web 2.0 to make more mo'ney in your business without spending any more time or mo'ney to use it?

So, let's tackle each question separately.What is "web 2.0" and "social media"? The term "web 2.0" refers to the new style websites that are interactive by their very nature.  These are sites that both allow your visitors to interact with you and with one another.  

Web 2.0 sites differ from web 1.0 sites because you're no longer talking AT people but instead, you're talking WITH people!

Ok, let's move to answer Question #2 -- How will web 2.0 help you grow your business?

I need to move into teacher role for a  bit so that you can better understand why web 2.0 sites are SO powerful (and SOOOO pro'fitable too!).

Back when I got started growing my business online in 1997, the buzz word regarding metrics was "conversions".

Every website owner knew that if you could increase your conversions, you'd make a lot more mo'ney -- even if you had the same amount of traffic. In other words, if you routinely sold 2 out of every 100 people who visited your site, having a way to increase that so that you could sell 4 or 5 out of every 100 visitors would literally double your in'come.

In the early 2000's, though, big companies like Home Depot and Walmart started asking "What fuels conversions?"

Their studies showed that "engagement" fueld conversions.  In other words, the more engaged a visitor was while on your website, the higher the conversions would be.

Engagement is measured by looking at the number of page views per visitor, the amount of time a visitor stays on your site, and other ways of telling how  "engaged" someone is with your website.

As companies started finding new ways to engage website visitors, industry average conversions rose from 2 out of every 100 visitors to more like 3 to 4 out of every 100 visitors.

By the mid-2000's, though, big companies started asking yet another question.   This time they wondered, "What fuels  engagement?"

They already knew that if they could increase engagement, they would increase conversions.  And, if they increased conversions, they could make more mo'ney from the same amount of effort.

So, how can you improve engagement so  that you can make even more from every 100 visitors?

In the last few years, the answer has become apparant.  It's called:

DISCOVERY

The concept of discovery is really kind of interesting, and it's what makes web  2.0 so powerful.

Advanced studies have shown that when people visit a website, they initially have a scarcity mindset.  They can't even see all that a site has to offer because of this scarcity mindset.

They're skeptics at heart. They doubt the honesty and sincerity of the website owner.

If they don't immediately see the exact thing that they are looking for or that they expect, they leave!  

In fact, that's in part why so many people are making mo'ney with AdSense on their sites. By design, the AdSense program  rewards website owners for having visitors  who are not very engaged.

In order for "discovery" to happen on your website you need:

*  Information that requires the visitor to interpret it

   (Video, audio, and slideshows all    require the visitor to interpret    what they are seeing in order to use
   it.)

*  A way for your visitor to get recognition for himself

   (That's what a visitor is really    doing by putting up a profile on   Twitter or Facebook -- they're
   getting recognized!)
 
*  A way for your visitor to interact with other people WHILE getting  recognition at the same time

   (Why do you think people "Tweet"?    Why do people put comments on other    people's "Walls" on Facebook?  They    are interacting with others as they    are getting recognition for themselves!)

When all of these elements are present on a website, a chemical reaction takes place in the brain of your visitor.  It's kind  of like a light bulb turning on -- one that illuminates everything else your site has to offer!

Once that chemical reaction takes place,your visitor sees the abundance of what  you offer!

And, as that happens, it means that the visitor will start exploring your blog, your website, and the things you offer on those pages.

If you can build a relationship with your visitor as they're looking around, they're likely to become more engaged!

And, as they become more engaged,  conversions skyrocket, and sales boom as well!

If you think about sites like Twitter, Facebook, Ning.com, MySpace, and others like them, they are all carefully crafted to cause DISCOVERY to happen!

You want that DISCOVERY to take place when the users happen to be on YOUR profile! When it does, the visitor will feel like you're the cause of that chemical reaction and it will make the visitor feel compelled
to click on links to your site!

Once there, the visitor starts out feeling like they know you already because they met you on the other site.

If you understand "engagement" and  "discovery" even a little, can you predict the outcome of having a visitor come to your site already feeling like they know you?

Yep -- you guessed it!  Higher conversions even still!

So let me "bottom line" this for you...

When you use web 2.0 to grow your business, you're reaching a more TARGETED audience -- one that will only get to your site AFTER they get to know, like and trust you --  and, when they get to your site they will:

... Opt in to your list much more often!
.... Click on more links while they're there
.... Stay on your site longer
.... B'uy more than any other visitors who happened to find you from search engines and other ads!

This typically results in conversions of more like 10% to 15% rather than industry average conversions of 2% or less!

Talk about LEVERAGE!

Web 2.0 is the ultimate leverage in that web 2.0 both brings in a larger number of sales for every 100 visitors AND brings in a LOT more visitors as well!

Heck, last year, I met another one of my good friends from Atlanta, Joey Smith.

Joey had presented a project on a hot seat at JVAlert.  In the presentation, he told us about one of his clients - a health insurance company that he was managing an AdWords campaign for.

This company was spending around $30,000 a MONTH to generate enough traffic to produce sales of around $70,000.

That's not a bad return on your investment, right?  Put in $30,000.  Take out $70,000. Pro'fit of $40,000.  Not bad at all!

I went up to Joey after his presentation and told him that he was doing it all wrong.  The reason his client was spending $30k per month on AdWords was because they were using the WRONG keywords.

The keywords that are outrageously expensive are SOLUTION keywords like  "Health Insurance".  They're words that also have a LOT more competition and a LOT less people searching for them.

On the other hand, if he chose keywords that related to PROBLEMS, he would not only pay a LOT less per click, he would also find a LOT less competition and a LOT more demand.

AND -- better still, if he used web 2.0, his client wouldn't have to pay a dime for advertising!  They could get all the traffic they'd need F'R.E.E.!

So Joey took what I said to heart.  He started a blog for his client.  He found the right keywords -- those that were PROBLEMS like "fibromyalgia symptoms" and "prostate cancer treatment", etc.

Within 90 days, not only did the company's advertising expense decline to $0, their sales also skyrocketed to more than $120,000!

This meant that they were really making an EXTRA $30,000 + $120,000 = $150,000 per MONTH!

Needless to say, they absolutely LOVED Joey!  That made it much harder for them to have to let him go when they didn't need him any more!

But that was ok because it really opened Joey's eyes to Social Media and the power it can bring.

One year later, Joey's a total convert! No more AdWords for him!  Today, he uses Twitter and blogs and Ning.com and Facebook to drive ALL of his traffic and his client's traffic.

So, let me wrap this up so I can get to a late dinner...

By now you should understand WHAT web  2.0 is, and you should understand that  web 2.0 helps you not only bring in more  traffic, but also bring in more TARGETED  visitors that result in HIGHER  CONVERSIONS and MUCH, MUCH higher sales.

The dream of every entrepreneur is to have MORE TIME!  I'm sure that you're no different than the other millions of entrepreneurs.  You want MORE TIME to spend with your family and friends, to do things that you love doing, and to just kind of relax, right?

Well, if you want all those things the ONLY way you're going to get them is  when you start using web 2.0 to grow your business!

Ordinarily, getting started using web  2.0 means spending a week or more of your time getting all of your accounts and profiles set up.  Getting your blog up on your website and getting it tweaked in the way that will get the best search engine rankings.

If you value your time at only $25 per hour, that means that you'll be spending around 60 hours x $25 per hour or $1,500 just getting things set up.

And that assumes that you know WHICH of the THOUSANDS of web 2.0 sites are the ones YOU need to use to grow YOUR business!

If you don't guess right the first time, you'll be spending that $1,500 repeatedly trying new sites until you get the equation just right!

(I don't mean to be harsh, but isn't that what you've been doing already?)

Web 2.0 can be a real time drain that can quickly eat up your days (and your nights and weekends too!) if you don't have a SYSTEM and a PLAN for using it to get RESULTS!

And that's exactly what you'll get with your ticket to "Your Social Marketing Workshop" in Atlanta on March 12th to March 14th.

Dr. Ron Capps (the "NicheProf") is also the other of the "Web 2.0 Economy of Action Guide" and he'll be showing you EXACTLY how he manages to get between 500 and 1,000 posts per DAY out to his "tribe" in a way that brings him THOUSANDS of TARGETED visitors every single day!

When you join us for this workshop, you will also get access to the 5 additional webinars (1 set up webinar and 4 post- event webinars where we'll look at your results and make them even better!) AND you'll get our help in putting all the pieces together for YOUR business!

You'll find all the details at:
---> http://www.askggg.com/workshop

This is a last minute thing we decided to do because our students (and YOU!)  need this NOW  -- not 6 months from now! So we're really going to reward those who take action FAST!

Your reward is that your seat will never be less than what it is right now!  You see, about every 20 to 25 reserved seats, tuition will be increasing.

PLUS -- you'll have less time to get everything ready for the weekend workshop! So make sure you grab your seat right now at:

---> http://www.askggg.com/workshop

We'll make this weekend one that you will remember for years to come as the day you started making all your dreams come true!

We're looking forward to having a great time getting to know you and helping you to start getting the RESULTS you deserve!

To Your Abundant Online Success!

Gina Gaudio-Graves Author, aka "The JV Queen" Founder & Dean, DirectionsU.com
& TheJVUniversity.com



Ron Capps | Niche Prof | Nicheprof | Gina Gaudio Graves | social media | social marketing | Atlanta

]]> http://www.profitablestorytelling.com/business-and-management/social-media/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action-mar-032010/feed/ 0 Atlanta, March 12-14: Social Media workshop: Get Thousands of BackLinks with Economy of Action – Mar 03,2010 http://www.profitablestorytelling.com/business-and-management/social-media/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action-mar-032010-2/ http://www.profitablestorytelling.com/business-and-management/social-media/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action-mar-032010-2/#comments Wed, 03 Mar 2010 14:30:17 +0000 Ronda Del Boccio, The Story Lady http://origin2.blogtalkradio.com/jvqueen/blog/2010/03/03/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action by Gina Gaudio Graves, Dean and Founder of Directions University

This is probably the most important email that I've sent you in a VERY long time!  So I want you to grab a pen and paper, kick back, and pay attention!

What can be SO important?

Well, I'm about to tell you exactly how to use web 2.0 and social media to grow your business.

In fact, I'm not just going to TELL YOU how to use web 2.0, I'm offering to do all the work to get you started using web 2.0!

I'll get to that lesson in just a moment but first let me tell you how you can get my help getting started with web 2.0!

On March 12th, 13th, and 14th, my good friend, Dr. Ron Capps (the "Niche Prof"), and I want you to join us in Atlanta, GA for a weekend of social marketing!

Prior to the workshop, we will be setting up more than 15+ social media accounts and profiles for your business.  We will then tie these profiles to your websites.

We will also help you to get a WordPress blog set up on YOUR site using our customer software installation wizard.

A few days before we meet in person, we'll get together in a webinar to get you ready for GETTING RESULTS in Atlanta!

Then, the entire weekend, we will work  with you to help you get traffic to your blog, help you get subscribers to your opt in list, and even help you get your first S'ALES before the end of the weekend!

The first morning of the workshop, we're even creating a product that you can se'll as an affiliate from your blog.  You'll get 100% INSTANT COMMISSIONS for every sale you make so it's quite possible that you can be in profit before you ever get back home!

Unlike most seminars, we'll also be  getting together for several webinars long AFTER our weekend together is over! That way we can help you tweak your system to get even better results AND we can show you more ways of using web 2.0 to grow your business (things like using video in web 2.0 sites, using podcasting in web 2.0 sites, and more will be covered on these calls).

If you went out and hired outsources to do all this for you, you'd likely spend well over $1,000!

So, it would only make sense that your ticket to this once-in-a-lifetime event would be even higher since you're getting our PERSONAL HELP putting it altogether  for your business!

But Ron and I just don't operate like that!  We're doing this because we WANT TO! We're doing this because we want YOU to truly have a life changing experience -- one that can get you started reaching ALL your goals and dreams for your business!

That's why we're not holding this at some ultra fancy hotel.

... Instead, it's being held in a state of the art conference center where there is low overhead and no high price rooms to keep you from coming.

We're not going to keep you in a hotel that has 1 restaurant where the cheapest thing on the menu is a $15 bowl of oatmeal either!

... Instead, the conference center has its own restaurant where the owner is the chef! They serve 5 star meals at 2 star prices!

Can you imagine going to a seminar and not having to pay more than $10 for a hamburger! I can't remember that EVER happening in any seminar I've attended!  But it IS happening with THIS workshop!

Just one of the bonuses that we've lined up would set you back more than your tuition to attend "Your Social Marketing Workshop" on March 12th, 13th, and 14th at the DeFoor Center in Atlanta, GA!

I'm talking about an event that is UNDER $100 for a ticket!

An event that is NOT about "learning" to do something.  It's about "DOING SOMETHING" and about "GETTING RESULTS" before you ever get home!

You'll find all the details at:
---> http://www.askggg.com/workshop

Now -- let me explain the WHY to you so you can better appreciate how VERY, VERY IMPORTANT it is to your future success that you attend  this workshop...

If you've been online for more than the last day, you've probably already heard the terms "web 2.0", "social media" and "social marketing".

No doubt you've also heard that if you truly want to be successful in your business, you've got to be using "web 2.0" right now!

In fact, you've probably even tried using some of them -- like Twitter, Facebook, MySpace, and Ning.

But -- have you ever made a single do'llar using any of these sites? Have you ever made $100 using any of them? What about $1,000?

Ron and I have -- and we DO make this kind of c'ash on a regular basis from social media and social marketing.

What are you doing wrong?

Why haven't YOU gotten these kinds of results for YOUR business?

There are 2 questions that you'll need to answer before web 2.0 and social media can put even $1 into your wallet.  These are:

1.  What the heck is web 2.0", "social media" and "social marketing" and how do they grow MY business?

2  How will web 2.0 help you grow your  business?

and

3. How can you tap into web 2.0 to make more mo'ney in your business without spending any more time or mo'ney to use it?

So, let's tackle each question separately.What is "web 2.0" and "social media"? The term "web 2.0" refers to the new style websites that are interactive by their very nature.  These are sites that both allow your visitors to interact with you and with one another.  

Web 2.0 sites differ from web 1.0 sites because you're no longer talking AT people but instead, you're talking WITH people!

Ok, let's move to answer Question #2 -- How will web 2.0 help you grow your business?

I need to move into teacher role for a  bit so that you can better understand why web 2.0 sites are SO powerful (and SOOOO pro'fitable too!).

Back when I got started growing my business online in 1997, the buzz word regarding metrics was "conversions".

Every website owner knew that if you could increase your conversions, you'd make a lot more mo'ney -- even if you had the same amount of traffic. In other words, if you routinely sold 2 out of every 100 people who visited your site, having a way to increase that so that you could sell 4 or 5 out of every 100 visitors would literally double your in'come.

In the early 2000's, though, big companies like Home Depot and Walmart started asking "What fuels conversions?"

Their studies showed that "engagement" fueld conversions.  In other words, the more engaged a visitor was while on your website, the higher the conversions would be.

Engagement is measured by looking at the number of page views per visitor, the amount of time a visitor stays on your site, and other ways of telling how  "engaged" someone is with your website.

As companies started finding new ways to engage website visitors, industry average conversions rose from 2 out of every 100 visitors to more like 3 to 4 out of every 100 visitors.

By the mid-2000's, though, big companies started asking yet another question.   This time they wondered, "What fuels  engagement?"

They already knew that if they could increase engagement, they would increase conversions.  And, if they increased conversions, they could make more mo'ney from the same amount of effort.

So, how can you improve engagement so  that you can make even more from every 100 visitors?

In the last few years, the answer has become apparant.  It's called:

DISCOVERY

The concept of discovery is really kind of interesting, and it's what makes web  2.0 so powerful.

Advanced studies have shown that when people visit a website, they initially have a scarcity mindset.  They can't even see all that a site has to offer because of this scarcity mindset.

They're skeptics at heart. They doubt the honesty and sincerity of the website owner.

If they don't immediately see the exact thing that they are looking for or that they expect, they leave!  

In fact, that's in part why so many people are making mo'ney with AdSense on their sites. By design, the AdSense program  rewards website owners for having visitors  who are not very engaged.

In order for "discovery" to happen on your website you need:

*  Information that requires the visitor to interpret it

   (Video, audio, and slideshows all    require the visitor to interpret    what they are seeing in order to use
   it.)

*  A way for your visitor to get recognition for himself

   (That's what a visitor is really    doing by putting up a profile on   Twitter or Facebook -- they're
   getting recognized!)
 
*  A way for your visitor to interact with other people WHILE getting  recognition at the same time

   (Why do you think people "Tweet"?    Why do people put comments on other    people's "Walls" on Facebook?  They    are interacting with others as they    are getting recognition for themselves!)

When all of these elements are present on a website, a chemical reaction takes place in the brain of your visitor.  It's kind  of like a light bulb turning on -- one that illuminates everything else your site has to offer!

Once that chemical reaction takes place,your visitor sees the abundance of what  you offer!

And, as that happens, it means that the visitor will start exploring your blog, your website, and the things you offer on those pages.

If you can build a relationship with your visitor as they're looking around, they're likely to become more engaged!

And, as they become more engaged,  conversions skyrocket, and sales boom as well!

If you think about sites like Twitter, Facebook, Ning.com, MySpace, and others like them, they are all carefully crafted to cause DISCOVERY to happen!

You want that DISCOVERY to take place when the users happen to be on YOUR profile! When it does, the visitor will feel like you're the cause of that chemical reaction and it will make the visitor feel compelled
to click on links to your site!

Once there, the visitor starts out feeling like they know you already because they met you on the other site.

If you understand "engagement" and  "discovery" even a little, can you predict the outcome of having a visitor come to your site already feeling like they know you?

Yep -- you guessed it!  Higher conversions even still!

So let me "bottom line" this for you...

When you use web 2.0 to grow your business, you're reaching a more TARGETED audience -- one that will only get to your site AFTER they get to know, like and trust you --  and, when they get to your site they will:

... Opt in to your list much more often!
.... Click on more links while they're there
.... Stay on your site longer
.... B'uy more than any other visitors who happened to find you from search engines and other ads!

This typically results in conversions of more like 10% to 15% rather than industry average conversions of 2% or less!

Talk about LEVERAGE!

Web 2.0 is the ultimate leverage in that web 2.0 both brings in a larger number of sales for every 100 visitors AND brings in a LOT more visitors as well!

Heck, last year, I met another one of my good friends from Atlanta, Joey Smith.

Joey had presented a project on a hot seat at JVAlert.  In the presentation, he told us about one of his clients - a health insurance company that he was managing an AdWords campaign for.

This company was spending around $30,000 a MONTH to generate enough traffic to produce sales of around $70,000.

That's not a bad return on your investment, right?  Put in $30,000.  Take out $70,000. Pro'fit of $40,000.  Not bad at all!

I went up to Joey after his presentation and told him that he was doing it all wrong.  The reason his client was spending $30k per month on AdWords was because they were using the WRONG keywords.

The keywords that are outrageously expensive are SOLUTION keywords like  "Health Insurance".  They're words that also have a LOT more competition and a LOT less people searching for them.

On the other hand, if he chose keywords that related to PROBLEMS, he would not only pay a LOT less per click, he would also find a LOT less competition and a LOT more demand.

AND -- better still, if he used web 2.0, his client wouldn't have to pay a dime for advertising!  They could get all the traffic they'd need F'R.E.E.!

So Joey took what I said to heart.  He started a blog for his client.  He found the right keywords -- those that were PROBLEMS like "fibromyalgia symptoms" and "prostate cancer treatment", etc.

Within 90 days, not only did the company's advertising expense decline to $0, their sales also skyrocketed to more than $120,000!

This meant that they were really making an EXTRA $30,000 + $120,000 = $150,000 per MONTH!

Needless to say, they absolutely LOVED Joey!  That made it much harder for them to have to let him go when they didn't need him any more!

But that was ok because it really opened Joey's eyes to Social Media and the power it can bring.

One year later, Joey's a total convert! No more AdWords for him!  Today, he uses Twitter and blogs and Ning.com and Facebook to drive ALL of his traffic and his client's traffic.

So, let me wrap this up so I can get to a late dinner...

By now you should understand WHAT web  2.0 is, and you should understand that  web 2.0 helps you not only bring in more  traffic, but also bring in more TARGETED  visitors that result in HIGHER  CONVERSIONS and MUCH, MUCH higher sales.

The dream of every entrepreneur is to have MORE TIME!  I'm sure that you're no different than the other millions of entrepreneurs.  You want MORE TIME to spend with your family and friends, to do things that you love doing, and to just kind of relax, right?

Well, if you want all those things the ONLY way you're going to get them is  when you start using web 2.0 to grow your business!

Ordinarily, getting started using web  2.0 means spending a week or more of your time getting all of your accounts and profiles set up.  Getting your blog up on your website and getting it tweaked in the way that will get the best search engine rankings.

If you value your time at only $25 per hour, that means that you'll be spending around 60 hours x $25 per hour or $1,500 just getting things set up.

And that assumes that you know WHICH of the THOUSANDS of web 2.0 sites are the ones YOU need to use to grow YOUR business!

If you don't guess right the first time, you'll be spending that $1,500 repeatedly trying new sites until you get the equation just right!

(I don't mean to be harsh, but isn't that what you've been doing already?)

Web 2.0 can be a real time drain that can quickly eat up your days (and your nights and weekends too!) if you don't have a SYSTEM and a PLAN for using it to get RESULTS!

And that's exactly what you'll get with your ticket to "Your Social Marketing Workshop" in Atlanta on March 12th to March 14th.

Dr. Ron Capps (the "NicheProf") is also the other of the "Web 2.0 Economy of Action Guide" and he'll be showing you EXACTLY how he manages to get between 500 and 1,000 posts per DAY out to his "tribe" in a way that brings him THOUSANDS of TARGETED visitors every single day!

When you join us for this workshop, you will also get access to the 5 additional webinars (1 set up webinar and 4 post- event webinars where we'll look at your results and make them even better!) AND you'll get our help in putting all the pieces together for YOUR business!

You'll find all the details at:
---> http://www.askggg.com/workshop

This is a last minute thing we decided to do because our students (and YOU!)  need this NOW  -- not 6 months from now! So we're really going to reward those who take action FAST!

Your reward is that your seat will never be less than what it is right now!  You see, about every 20 to 25 reserved seats, tuition will be increasing.

PLUS -- you'll have less time to get everything ready for the weekend workshop! So make sure you grab your seat right now at:

---> http://www.askggg.com/workshop

We'll make this weekend one that you will remember for years to come as the day you started making all your dreams come true!

We're looking forward to having a great time getting to know you and helping you to start getting the RESULTS you deserve!

To Your Abundant Online Success!

Gina Gaudio-Graves Author, aka "The JV Queen" Founder & Dean, DirectionsU.com
& TheJVUniversity.com



Ron Capps | Niche Prof | Nicheprof | Gina Gaudio Graves | social media | social marketing | Atlanta

]]> by Gina Gaudio Graves, Dean and Founder of Directions University

This is probably the most important email that I've sent you in a VERY long time!  So I want you to grab a pen and paper, kick back, and pay attention!

What can be SO important?

Well, I'm about to tell you exactly how to use web 2.0 and social media to grow your business.

In fact, I'm not just going to TELL YOU how to use web 2.0, I'm offering to do all the work to get you started using web 2.0!

I'll get to that lesson in just a moment but first let me tell you how you can get my help getting started with web 2.0!

On March 12th, 13th, and 14th, my good friend, Dr. Ron Capps (the "Niche Prof"), and I want you to join us in Atlanta, GA for a weekend of social marketing!

Prior to the workshop, we will be setting up more than 15+ social media accounts and profiles for your business.  We will then tie these profiles to your websites.

We will also help you to get a WordPress blog set up on YOUR site using our customer software installation wizard.

A few days before we meet in person, we'll get together in a webinar to get you ready for GETTING RESULTS in Atlanta!

Then, the entire weekend, we will work  with you to help you get traffic to your blog, help you get subscribers to your opt in list, and even help you get your first S'ALES before the end of the weekend!

The first morning of the workshop, we're even creating a product that you can se'll as an affiliate from your blog.  You'll get 100% INSTANT COMMISSIONS for every sale you make so it's quite possible that you can be in profit before you ever get back home!

Unlike most seminars, we'll also be  getting together for several webinars long AFTER our weekend together is over! That way we can help you tweak your system to get even better results AND we can show you more ways of using web 2.0 to grow your business (things like using video in web 2.0 sites, using podcasting in web 2.0 sites, and more will be covered on these calls).

If you went out and hired outsources to do all this for you, you'd likely spend well over $1,000!

So, it would only make sense that your ticket to this once-in-a-lifetime event would be even higher since you're getting our PERSONAL HELP putting it altogether  for your business!

But Ron and I just don't operate like that!  We're doing this because we WANT TO! We're doing this because we want YOU to truly have a life changing experience -- one that can get you started reaching ALL your goals and dreams for your business!

That's why we're not holding this at some ultra fancy hotel.

... Instead, it's being held in a state of the art conference center where there is low overhead and no high price rooms to keep you from coming.

We're not going to keep you in a hotel that has 1 restaurant where the cheapest thing on the menu is a $15 bowl of oatmeal either!

... Instead, the conference center has its own restaurant where the owner is the chef! They serve 5 star meals at 2 star prices!

Can you imagine going to a seminar and not having to pay more than $10 for a hamburger! I can't remember that EVER happening in any seminar I've attended!  But it IS happening with THIS workshop!

Just one of the bonuses that we've lined up would set you back more than your tuition to attend "Your Social Marketing Workshop" on March 12th, 13th, and 14th at the DeFoor Center in Atlanta, GA!

I'm talking about an event that is UNDER $100 for a ticket!

An event that is NOT about "learning" to do something.  It's about "DOING SOMETHING" and about "GETTING RESULTS" before you ever get home!

You'll find all the details at:
---> http://www.askggg.com/workshop

Now -- let me explain the WHY to you so you can better appreciate how VERY, VERY IMPORTANT it is to your future success that you attend  this workshop...

If you've been online for more than the last day, you've probably already heard the terms "web 2.0", "social media" and "social marketing".

No doubt you've also heard that if you truly want to be successful in your business, you've got to be using "web 2.0" right now!

In fact, you've probably even tried using some of them -- like Twitter, Facebook, MySpace, and Ning.

But -- have you ever made a single do'llar using any of these sites? Have you ever made $100 using any of them? What about $1,000?

Ron and I have -- and we DO make this kind of c'ash on a regular basis from social media and social marketing.

What are you doing wrong?

Why haven't YOU gotten these kinds of results for YOUR business?

There are 2 questions that you'll need to answer before web 2.0 and social media can put even $1 into your wallet.  These are:

1.  What the heck is web 2.0", "social media" and "social marketing" and how do they grow MY business?

2  How will web 2.0 help you grow your  business?

and

3. How can you tap into web 2.0 to make more mo'ney in your business without spending any more time or mo'ney to use it?

So, let's tackle each question separately.What is "web 2.0" and "social media"? The term "web 2.0" refers to the new style websites that are interactive by their very nature.  These are sites that both allow your visitors to interact with you and with one another.  

Web 2.0 sites differ from web 1.0 sites because you're no longer talking AT people but instead, you're talking WITH people!

Ok, let's move to answer Question #2 -- How will web 2.0 help you grow your business?

I need to move into teacher role for a  bit so that you can better understand why web 2.0 sites are SO powerful (and SOOOO pro'fitable too!).

Back when I got started growing my business online in 1997, the buzz word regarding metrics was "conversions".

Every website owner knew that if you could increase your conversions, you'd make a lot more mo'ney -- even if you had the same amount of traffic. In other words, if you routinely sold 2 out of every 100 people who visited your site, having a way to increase that so that you could sell 4 or 5 out of every 100 visitors would literally double your in'come.

In the early 2000's, though, big companies like Home Depot and Walmart started asking "What fuels conversions?"

Their studies showed that "engagement" fueld conversions.  In other words, the more engaged a visitor was while on your website, the higher the conversions would be.

Engagement is measured by looking at the number of page views per visitor, the amount of time a visitor stays on your site, and other ways of telling how  "engaged" someone is with your website.

As companies started finding new ways to engage website visitors, industry average conversions rose from 2 out of every 100 visitors to more like 3 to 4 out of every 100 visitors.

By the mid-2000's, though, big companies started asking yet another question.   This time they wondered, "What fuels  engagement?"

They already knew that if they could increase engagement, they would increase conversions.  And, if they increased conversions, they could make more mo'ney from the same amount of effort.

So, how can you improve engagement so  that you can make even more from every 100 visitors?

In the last few years, the answer has become apparant.  It's called:

DISCOVERY

The concept of discovery is really kind of interesting, and it's what makes web  2.0 so powerful.

Advanced studies have shown that when people visit a website, they initially have a scarcity mindset.  They can't even see all that a site has to offer because of this scarcity mindset.

They're skeptics at heart. They doubt the honesty and sincerity of the website owner.

If they don't immediately see the exact thing that they are looking for or that they expect, they leave!  

In fact, that's in part why so many people are making mo'ney with AdSense on their sites. By design, the AdSense program  rewards website owners for having visitors  who are not very engaged.

In order for "discovery" to happen on your website you need:

*  Information that requires the visitor to interpret it

   (Video, audio, and slideshows all    require the visitor to interpret    what they are seeing in order to use
   it.)

*  A way for your visitor to get recognition for himself

   (That's what a visitor is really    doing by putting up a profile on   Twitter or Facebook -- they're
   getting recognized!)
 
*  A way for your visitor to interact with other people WHILE getting  recognition at the same time

   (Why do you think people "Tweet"?    Why do people put comments on other    people's "Walls" on Facebook?  They    are interacting with others as they    are getting recognition for themselves!)

When all of these elements are present on a website, a chemical reaction takes place in the brain of your visitor.  It's kind  of like a light bulb turning on -- one that illuminates everything else your site has to offer!

Once that chemical reaction takes place,your visitor sees the abundance of what  you offer!

And, as that happens, it means that the visitor will start exploring your blog, your website, and the things you offer on those pages.

If you can build a relationship with your visitor as they're looking around, they're likely to become more engaged!

And, as they become more engaged,  conversions skyrocket, and sales boom as well!

If you think about sites like Twitter, Facebook, Ning.com, MySpace, and others like them, they are all carefully crafted to cause DISCOVERY to happen!

You want that DISCOVERY to take place when the users happen to be on YOUR profile! When it does, the visitor will feel like you're the cause of that chemical reaction and it will make the visitor feel compelled
to click on links to your site!

Once there, the visitor starts out feeling like they know you already because they met you on the other site.

If you understand "engagement" and  "discovery" even a little, can you predict the outcome of having a visitor come to your site already feeling like they know you?

Yep -- you guessed it!  Higher conversions even still!

So let me "bottom line" this for you...

When you use web 2.0 to grow your business, you're reaching a more TARGETED audience -- one that will only get to your site AFTER they get to know, like and trust you --  and, when they get to your site they will:

... Opt in to your list much more often!
.... Click on more links while they're there
.... Stay on your site longer
.... B'uy more than any other visitors who happened to find you from search engines and other ads!

This typically results in conversions of more like 10% to 15% rather than industry average conversions of 2% or less!

Talk about LEVERAGE!

Web 2.0 is the ultimate leverage in that web 2.0 both brings in a larger number of sales for every 100 visitors AND brings in a LOT more visitors as well!

Heck, last year, I met another one of my good friends from Atlanta, Joey Smith.

Joey had presented a project on a hot seat at JVAlert.  In the presentation, he told us about one of his clients - a health insurance company that he was managing an AdWords campaign for.

This company was spending around $30,000 a MONTH to generate enough traffic to produce sales of around $70,000.

That's not a bad return on your investment, right?  Put in $30,000.  Take out $70,000. Pro'fit of $40,000.  Not bad at all!

I went up to Joey after his presentation and told him that he was doing it all wrong.  The reason his client was spending $30k per month on AdWords was because they were using the WRONG keywords.

The keywords that are outrageously expensive are SOLUTION keywords like  "Health Insurance".  They're words that also have a LOT more competition and a LOT less people searching for them.

On the other hand, if he chose keywords that related to PROBLEMS, he would not only pay a LOT less per click, he would also find a LOT less competition and a LOT more demand.

AND -- better still, if he used web 2.0, his client wouldn't have to pay a dime for advertising!  They could get all the traffic they'd need F'R.E.E.!

So Joey took what I said to heart.  He started a blog for his client.  He found the right keywords -- those that were PROBLEMS like "fibromyalgia symptoms" and "prostate cancer treatment", etc.

Within 90 days, not only did the company's advertising expense decline to $0, their sales also skyrocketed to more than $120,000!

This meant that they were really making an EXTRA $30,000 + $120,000 = $150,000 per MONTH!

Needless to say, they absolutely LOVED Joey!  That made it much harder for them to have to let him go when they didn't need him any more!

But that was ok because it really opened Joey's eyes to Social Media and the power it can bring.

One year later, Joey's a total convert! No more AdWords for him!  Today, he uses Twitter and blogs and Ning.com and Facebook to drive ALL of his traffic and his client's traffic.

So, let me wrap this up so I can get to a late dinner...

By now you should understand WHAT web  2.0 is, and you should understand that  web 2.0 helps you not only bring in more  traffic, but also bring in more TARGETED  visitors that result in HIGHER  CONVERSIONS and MUCH, MUCH higher sales.

The dream of every entrepreneur is to have MORE TIME!  I'm sure that you're no different than the other millions of entrepreneurs.  You want MORE TIME to spend with your family and friends, to do things that you love doing, and to just kind of relax, right?

Well, if you want all those things the ONLY way you're going to get them is  when you start using web 2.0 to grow your business!

Ordinarily, getting started using web  2.0 means spending a week or more of your time getting all of your accounts and profiles set up.  Getting your blog up on your website and getting it tweaked in the way that will get the best search engine rankings.

If you value your time at only $25 per hour, that means that you'll be spending around 60 hours x $25 per hour or $1,500 just getting things set up.

And that assumes that you know WHICH of the THOUSANDS of web 2.0 sites are the ones YOU need to use to grow YOUR business!

If you don't guess right the first time, you'll be spending that $1,500 repeatedly trying new sites until you get the equation just right!

(I don't mean to be harsh, but isn't that what you've been doing already?)

Web 2.0 can be a real time drain that can quickly eat up your days (and your nights and weekends too!) if you don't have a SYSTEM and a PLAN for using it to get RESULTS!

And that's exactly what you'll get with your ticket to "Your Social Marketing Workshop" in Atlanta on March 12th to March 14th.

Dr. Ron Capps (the "NicheProf") is also the other of the "Web 2.0 Economy of Action Guide" and he'll be showing you EXACTLY how he manages to get between 500 and 1,000 posts per DAY out to his "tribe" in a way that brings him THOUSANDS of TARGETED visitors every single day!

When you join us for this workshop, you will also get access to the 5 additional webinars (1 set up webinar and 4 post- event webinars where we'll look at your results and make them even better!) AND you'll get our help in putting all the pieces together for YOUR business!

You'll find all the details at:
---> http://www.askggg.com/workshop

This is a last minute thing we decided to do because our students (and YOU!)  need this NOW  -- not 6 months from now! So we're really going to reward those who take action FAST!

Your reward is that your seat will never be less than what it is right now!  You see, about every 20 to 25 reserved seats, tuition will be increasing.

PLUS -- you'll have less time to get everything ready for the weekend workshop! So make sure you grab your seat right now at:

---> http://www.askggg.com/workshop

We'll make this weekend one that you will remember for years to come as the day you started making all your dreams come true!

We're looking forward to having a great time getting to know you and helping you to start getting the RESULTS you deserve!

To Your Abundant Online Success!

Gina Gaudio-Graves Author, aka "The JV Queen" Founder & Dean, DirectionsU.com
& TheJVUniversity.com



Ron Capps | Niche Prof | Nicheprof | Gina Gaudio Graves | social media | social marketing | Atlanta

]]> http://www.profitablestorytelling.com/business-and-management/social-media/atlanta-march-12-14-social-media-workshop-get-thousands-of-backlinks-with-economy-of-action-mar-032010-2/feed/ 0 Of Twitter Badges, Deception, and Playing Nicely: TwitterIcon.com VS TwitterIconFactory.com http://www.profitablestorytelling.com/business-and-management/social-media/of-twitter-badges-deception-and-playing-nicely-twittericon-com-vs-twittericonfactory-com/ http://www.profitablestorytelling.com/business-and-management/social-media/of-twitter-badges-deception-and-playing-nicely-twittericon-com-vs-twittericonfactory-com/#comments Wed, 24 Feb 2010 15:50:21 +0000 Ronda Del Boccio, The Story Lady http://www.profitablestorytelling.com/?p=15538 I received a message via the contact form on this site today stating that I had made an error in a previous post. It is never my intention to make an error, and I decided to disclose both messages.

What I came to realize is that someone named Jennifer stating she was from TwitterIconFactory sent me a misleading message last month. And someone named Mo stating he was from TwitterIcon.com sent in a correction.

First, I’ll share the messages, then I’ll share some commentary.

Here’s what I received today and before I post this – let me tell you that mr. TwitterIcon has been nagging the hell out of me for posting his comments to the site that he sent via the contact form on my site. There’s nothing damaging but he’s choosing to decide that this is something worth my time to keep dealing with. The end result – I will not ever use a Twittericon.com banner. too much hassle. I have bigger fish to fry.:

Form submission by Mo Al-Sheikhly February 24, 2010
——————————-
Your_message: Hi Ronda
Let me introduce myself. I am Mo from TwitterIcon.com.
The article mentioned above states that Twitter Icon Factory “replaces” TwitterIcon.com. More so the article starts with “I received a kind submission on my site from Jennifer from Twitter Icon Factory informing me of a change.”
Let me clarify that Twitter Icon Factory imitates TwitterIcon.com it doesn’t replace it. There has been no change. It’s also a double kick to the teeth since a number of their icons were actually taken from our site without permission.
I’d appreciate it if you could correct your article to reflect the truth as it makes it sound l i k e the “replacement” is an official change on our part. Also feel free to browse our icons and picking one that suits you
Cheers
Mo

And here is the message I received last month, so that everyone knows what is happening:

Form submission by Jennifer Fletcher January 19, 2010

Your_message: Hello

This is just a friendly notice to all users of our Twitter icons that our old site http//twittericon.com will be closing down this year as the new site is up and running and even more popular at http//twittericonfactory.com
Please replace the icon ding code on your site with code from the new site. Once our old site is closed any icons linking to the old site will cease to display.
For those not aware we underwent a change of management a couple of weeks ago and you may have experience some issues with your Twitter icon not displaying on your site for a couple of days. Those issues have been resolved we are now hosting on new faster servers allowing us to provide more icons already 1000 more than before!. Many new features are ready to be rolled out this year so stay tuned and please contact us with any feedback.
Regards
Jennifer Fletcher
Twitter Icon Factory
http//twittericonfactory.com

OK people. Now the commentary.

I really despise it – yes, that’s strong language but true…I really despise it when any company seeks to undermine a competitor. How shameful for someone to claim that they are changing sites when they are simply trying to steer people away from another company.

I should have investigated. Nobody should mislead people, and whining about who took what from whom isn’t especially productive, whether it’s true or not. It makes you look like a whiner and not a professional.

There is enough room in the market for everyone. It’s not as if big bucks are exchanging hands with these particular graphics. These are free graphics. I am definitely in favor of protecting intellectual property rights and nobody wants their stuff stolen.  And at the end of the day, the sun will still rise and set no matter whose image you choose to display on your website.

However, I prefer good clean business.

So how about if all the icon people share their toys and play nicely? Don’t steal each other’s intellectual property. Play nicely. Don’t run with scissors, and don’t expect that comments sent in via a web form are confidential. There’s no guarantee. Keep things in perspective.

This is my blog and I do have a right to post my thoughts on it. I do NOT have to run every single comment past someone else. If you don’t want something repeated, don’t say it and don’t write it. ENd of story.

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]]> http://www.profitablestorytelling.com/business-and-management/social-media/of-twitter-badges-deception-and-playing-nicely-twittericon-com-vs-twittericonfactory-com/feed/ 0 New Twitter Icon Factory Replaces TwitterIcon.com http://www.profitablestorytelling.com/business-and-management/social-media/new-twitter-icon-factory-replaces-twittericon-com/ http://www.profitablestorytelling.com/business-and-management/social-media/new-twitter-icon-factory-replaces-twittericon-com/#comments Wed, 20 Jan 2010 04:58:12 +0000 Ronda Del Boccio, The Story Lady http://www.profitablestorytelling.com/?p=9615 I received a kind submission on my site from Jennifer from Twitter Icon Factory informing me of a change. This is definitely a courtesy, because the tool is free. Naturally, it is in their best interest, because the site is definitely new and improved.

Twitter Icon Factory replaces TwitterIcon.com. It is a free site that lets you put up a really cool graphic to attract Twitter followers.

I jsut had a great time looking at various Twitter icon graphics and selecting what I would use for this site. I wanted it to be recognizeable even for those not as adept with Twitter as some of us are.

Here’s the one I chose:

Twitter Icon
by Twitter Icons

So dash on over to Twitter Icon Factory now and get your own cool graphic.

And thank you, Jennifer and the team for keeping me in the know!


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]]> http://www.profitablestorytelling.com/business-and-management/social-media/new-twitter-icon-factory-replaces-twittericon-com/feed/ 1 Ronda Del Boccio Radio Interview: WHCR 90.3 FM in New York http://www.profitablestorytelling.com/business-and-management/social-media/ronda-del-boccio-radio-interview-whcr-90-3-fm-in-new-york/ http://www.profitablestorytelling.com/business-and-management/social-media/ronda-del-boccio-radio-interview-whcr-90-3-fm-in-new-york/#comments Sun, 04 Oct 2009 12:47:41 +0000 Ronda Del Boccio, The Story Lady http://profitablestorytelling.com/?p=3687 Dark and early this morning, boxer and radio host Ricky Young interviewed me on his radio show, “What’s in Your Hand” on WHCR 90.3 FM New York. I participated  via phone from my home in the Ozarks.

One of the roosters sang out a boistrous song at about 4:40 this morning, no doubt to make sure I was awake and ready for the show.

In case you stayed in bed, I recorded the interview.

Here is what you will discover on the 30 minute interview:

  • Why socialnomics and social currency are so important
  • Whether or not I believe social media is a fad
  • A story of focus and determination from I’ll Push You Steer
  • Using Facebook fan pages and social networks for connecting with your ideal customers
  • and…The meaning of affiliate marketing and how to leverage it in your business (which he asked me when we had about 60 seconds at the end of the show – ha!

Here is the recording:

We packed a lot into that half hour!

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]]> http://www.profitablestorytelling.com/business-and-management/social-media/ronda-del-boccio-radio-interview-whcr-90-3-fm-in-new-york/feed/ 0 5 Ways to Be A Book Launch Promotion Partner http://www.profitablestorytelling.com/business-and-management/social-media/5-ways-to-be-a-book-launch-promotion-partner/ http://www.profitablestorytelling.com/business-and-management/social-media/5-ways-to-be-a-book-launch-promotion-partner/#comments Mon, 27 Jul 2009 22:01:33 +0000 Ronda Del Boccio, The Story Lady http://profitablestorytelling.com/?p=1643 Participating in a book launch is a great way to build your “list” & grow your following. It’s also a great way to help someone else grow their business while you yourself benefit from participating.

So here are some ways you can participate. And you don’t have to have a mega-list to get involved.

“How do I participate in

book launch - partnership

book launch spreads influence via partnership!

a book launch?”

You can choose to do any (or all) of the following:


1 Post an article by/about the touring author as a guest blogger on your blog

I send you an article by or about the touring author and his/her book, and you post it on your blog date – and voila, instant blog post!


2. Review the book on your blog and on Amazon.com

This is a little more involved in that you read through the PDF version of the author’s book and post a review on your blog on the specified date. < ?xml:namespace prefix =”" o ns =”" “urn:schemas-microsoft-com:office:office” />

Power Leverage Tip: You may even choose to post a shorter version of your review on Amazon, which brings additional exposure to your blog.


3. Commit to send out an email at launch time. I write the email for you and send it and other tools to you for your ease and convenience. You may use it as is or adapt it to your style.

4. Send blasts through your social networks such as Facebook and Twitter. Again, I write material for you to use. You can use it as is or adapt it.

5. Host the author on your podcast or internet radio show. Every show host needs great guests, right? Well, every author needs an audience too. So when you match the right author with the right podcast or radio show and the right audience, you have a win-win-win for everyone.

Visit the Launch Partners Page for more info about my launching authors and to link to where you register to take part! I would LOVE to have you participate!

Here’s the same thing I just wrote in video form: Click the “Listen now” button at the top of the article or subscribe to the blog in audio by clicking the Odiogo button in the right sidebar.


Resources
If you are writing a book or want to know how to write a book, the Instatn Credibility System walks you through the process step by step in a way that actually grows your business.
I invite you to go to the launch Partners Page for information & to register
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]]> http://www.profitablestorytelling.com/business-and-management/social-media/5-ways-to-be-a-book-launch-promotion-partner/feed/ 0 List of Social Networking Websites As A Tool To Market Your Business: How Can http://www.profitablestorytelling.com/business-and-management/social-media/list-of-social-networking-websites-as-a-tool-to-market-your-business-how-can/ http://www.profitablestorytelling.com/business-and-management/social-media/list-of-social-networking-websites-as-a-tool-to-market-your-business-how-can/#comments Tue, 14 Jul 2009 21:17:41 +0000 Ronda Del Boccio, The Story Lady http://profitablestorytelling.com/?p=1445 (guest blog post by Daniel Cassidy

The latest internet marketing trend has been for people to use sites like MySpace to market their business opportunity or product, but many people have not been happy with the results of these so called untapped regions of the internet for new prospects in the social networking communities.

Cyber Social Map: List of social networking sites

Many entrepreneurs  who have used these ways to promote their websites have come forward and claimed that they have not received any real targeted traffic from these social networking sites, or made any sales. They have concluded that the social networking websites like MySpace are a waste of time and don’t really produce any good results. Being a member of some of these popular stops on the list of  social networking sites, I believe that the internet marketers do not really fully understand the power behind this marketing tool.

Where many marketers have gone wrong is joining these websites just for the purpose of selling their product or promoting their business opportunity. If you decide to go this route, your marketing approach should be way less aggressive. Your main goals should be to build one-way backlinks from a high page rank authority website, and brand yourself so that prospects can find you.

You have to start off by building your presence online. If you are new to internet marketing, you have to build a presence in your target market and a very big one at that if you want to have any chance at being found online. Many people are stuck with the belief that they can build one website after another and it will be found with little or no marketing plan. This just is not the case and failure is one hundred percent with this attitude. Because the website traffic on social networking websites is so high, you have a much higher chance of building a web presence then your competitor who is not utilizing these methods.

The next important reason to get involved on the list of social networking websites is building quality one-way backlinks to your website. The search engines love these authority sites and are always spidering them. If you want to get your new web pages spidered quickly then build a profile on one of these social networking communities and the search engines will come and your prospects can find you. I am always posting free classifieds on sites like Craigslist. Even though the conversion rate is so poor from the free classified sites, a one way link from Craigslist can bring lots of organic search traffic. You have to remember not to try and blatantly sell something to someone. Try and build a profile that talks about yourself and your business, and include links to all of your websites or blogs. You can also try and SEO your profile by repeating keywords in your profile, the search engines will pick this stuff up and send you traffic if you pick the right niche keywords.

Finally, you need to brand yourself in your niche. By becoming an expert on a certain subject, people will start to trust you and associate you with a product or topic. When you write articles and post them to the social networking sites, you let other people become informed of your products and opportunities. By contributing to the social networking sites you are building lots of value for yourself and trust in other people. Basically, the key is to not blatantly sell to someone and use a more softer approach. Build your credibility and your traffic and sales will increase over time.

I hope that you have become more well informed on social networking as a tool to market your business. With a little patience and persistence you too can utilize this new marketing tool to build your website traffic and sales.

About the Author
Daniel Cassidy is a online networker who spends time on sites like DirectMatches, a “MySpace” like website for business. Daniel is also the webmaster of Money Making Ideas, helping people find profitable home business opportunities online.

Article source:
Social Networking Websites As A Tool To Market Your Business

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]]> http://www.profitablestorytelling.com/business-and-management/social-media/list-of-social-networking-websites-as-a-tool-to-market-your-business-how-can/feed/ 0 Networking in Your Community: What’s Overlooked on the List of Social Networking Sites? http://www.profitablestorytelling.com/storytelling-how-to-tell-a-story/storytelling-in-your-community-whats-an-overlooked-best-social-networking-sites/ http://www.profitablestorytelling.com/storytelling-how-to-tell-a-story/storytelling-in-your-community-whats-an-overlooked-best-social-networking-sites/#comments Mon, 13 Jul 2009 15:13:14 +0000 Ronda Del Boccio, The Story Lady http://profitablestorytelling.com/blog/storytelling-how-to-tell-a-story/storytelling-in-your-community-whats-an-overlooked-best-social-networking-sites/
Best Social Networking Sites: Home!
Originally uploaded by The Story Lady

What’s most overlooked  on the list of social networking sites?

With everyone talking Twitter and Facebook, it’s easy to overlook one of the best on the list of social networking sites. It’s an oldie but a goodie, too.

It’s called “home” or “your community.” Your home community, where living, breathing humans see each other face to face and not through a computer keyboard itnerface. Remember reak social networking?

This short video doesn’t show a human, but I can tell you that my chickens are now known worldwide. You can see them in videos on my YouTube and other video sharing sites channel. You can also see them in my Flickr photostream.

People have retweeted my chickens and shared them on other social networking sites dozens of times.  Here are just a few examples:

  1. Self Made Miracle

    selfmademiracleInteresting to ponder.. RT: @thestorylady Baby Chicks Teach Business Lesson http://bit.ly/MAVo7about 20 hours ago from EasyTweets

  2. coryschop

    coryschopRT: @thestorylady Baby Chicks Teach Business Lesson http://bit.ly/MAVo7about 21 hours ago from EasyTweets

  3. Tarzan and Jane

    JaneMeetsTarzanHaiku Short Stories from @TheStoryLady 2 baby chicksens / running with bread between them / which wins the prize? – Brilliant!! cc @jemfyr

Amazing how many times people talk about chickens on Twitter. This hen in the video is so funny. I call her “Dip” because it looks as if her head was dipped in cinnamon. And honestly, if you’re looking for the best social networking sites, never forget your own home community.

Just because you have Twitter, Facebook, Ning and all the rest doesn’t mean you need only look online for social networking.

Legendary Consultant David Preston is a perfect example of this. He brings online terrestrial bricks and mortar businesses onto the internet in ways that increase revenue. Legendary Consultant David Preston is also going to start writing his book using my system, so you’ll see more about him soon.

What you’re reading is an example of storytelling for business. I’m taking something seemingly unrelated to your business and making it your business.

Be real and bring your on-and-offline communities together. You’ll even get Twitter Traffic and website traffic when you remember to share your real life with people – online and off.

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]]> http://www.profitablestorytelling.com/storytelling-how-to-tell-a-story/storytelling-in-your-community-whats-an-overlooked-best-social-networking-sites/feed/ 1 Good Energy Day 9-9-09: What If Everyone Thought a Positive Thought at the Same Moment? http://www.profitablestorytelling.com/business-and-management/impact/good-energy-day-9-9-09-what-if-everyone-thought-a-positive-thought-at-the-same-moment/ http://www.profitablestorytelling.com/business-and-management/impact/good-energy-day-9-9-09-what-if-everyone-thought-a-positive-thought-at-the-same-moment/#comments Mon, 01 Jun 2009 16:39:15 +0000 Ronda Del Boccio, The Story Lady http://profitablestorytelling.com/blog/?p=1110
Because most of Florida's land mass is peninsu...

Image of Earth - Celebrate Good Energy Day

September 9, 2009 at 9:09 AM, NASA will take a picture of the earth. Imagine what will happen when millions of people think a positive, uplifting thought at that exact moment.

Good Energy Day 2009 celebrates bringing good energy into the world. My good friend Ben Mack is a driving force behind this celebration and has a Good Energy Day  Facebook group set up. Watch this 33 second video and share your good energy now.

Add YOUR good energy to Good Energy Day 2009.

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]]> http://www.profitablestorytelling.com/business-and-management/impact/good-energy-day-9-9-09-what-if-everyone-thought-a-positive-thought-at-the-same-moment/feed/ 1