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By N2H

How to Write a Multi-Author Book? Storytelling for Impact, Speak Up Save Lives and The Story of Impact


Creating a book such as Ken McArthur and I are writing, which is The Story of Impact is an exciting and involved undertaking. He and I discovered that we make a fabulous team when I helped him with his first bestseller, Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World.

He did all the writing for Impact and I helped him shape the material. He said his team of editors at Career Press only made 4 minor changes, one of which was a peculiarity of theirs that I could have incorporated had I known ahead of time. It seems th

ey don’t want you to say something is “like” something else. You have to say “similar” or some other synonym rather than like. Strange. Go figure.

I was thrilled that my involvement in the project made his life and theirs so much easier. Unfortunately, I never saw any message from Career Press asking who Ken’s capable editor had been and how to reach her and another offering to hire me as a book consultant or editor, but such is life!

For Ken’s next bestseller (yes, that is our plan), we are weaving together our own in-depth contributions plus the stories of our co-authors. Whereas other multi-author books are nothing more than an anthology of articles pasted together under a common theme, The Story of Impact will be a story of its own with co-author contributions that I  will integrate into the book. They will not be stand-alone articles.

The Story of Impact will have its own “story arc” as any novel has, because the book moves you from where you are now into a deeper understanding of how to purposefully and systematically create an impact in whatever arena you desire.

Having an impact can be a fuzzy, nebulous thing, however, Ken McArthur took a year of his life to study impact and devise a system for how you go about having an impact in a directed manner. He put it to the test in 2008 when he assembled the Impact Bootcamp and a cadre of experts to teach them the tools of impact, such as creating buzz and leveraging contacts. Although Ken McArthur has shared what happened with his Impact Action Team at live events, this will be the first time he will reveal what happened in a book.

I am so excited to share the story of the Impact Action Team and how they reached over 19 million people in a month for SpeakUpSaveLives.org.

Here’s a video about the Impact Action Team and SpeakUpSaveLives.org. They reached 1.9 million people

Right now, Ken and I are researching, writing, and planning the structure of the book. I’m also telling the stories of our co-authors. The interviews with these extraordinary people are fun and enlightening.

If you want to keep up with The Story of Impact, I encourage you to register at TheImpactStory.com.

Ken and I work t

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Impact Co-Author Spotlight: Dr. Curtis Graham, M.D. Is Changing How Physicians Market & Do Surgery


Working wiht #1 bestselling author Ken McArthur on his next book is truly exciting, not only because I get to work wiht some of the most awesome people on earth, but because of what YOU will discover about making an impact because of reading their stories.

Today’s author spotlight features someone who grew up in a small town and raised by his grandparents. At the age of 7,  he had an operation and decided he wanted to be a doctor right then and there. He came from a difficult situation, living in a small town with no special privileges or opportunities, and yet he found a way to livehis dream…

He became a doctor,  Dr. Curtis Graham, M. D.

He discovered that once he proclaimed his desire, abundant opportunities opened up to him. Here is what he said in his application:

“I was blessed constantly from then on with things just dropping into place at the right time, like a miracle to get to where I am now.”

Dr. Graham has developed specialized surgical procedures and techniques now taught in schools. He also teaches doctors a skill they do not learn in medical school: marketing.

He says that physicians‘ incomes have dropped dramatically and malpractice insurance costs have risen, so what he teaches to professionals in his profession is invaluable.

Dr. Curtis Graham is truly making an impact on his profession as he continues to spread the message about the power of marketing.

Look for his story and the teachings of all our other fabulous co-authors in The Story of Impact.

Be a #1 Bestseling Author with Ken McArthur

Would you like to be one of the co-authors of a story in Ken McArthur’s new book? There is still a LITTLE time…but we’re at the drop-dead deadline! Get details at ProfitableStorytelling.com/impactcall.


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